Rewired Earth is a not-for-profit coalition with a simple purpose: to transform the financial markets into the most protective force on the planet.
Established in 2021, Rewired Earth is a cross-industry collaboration of sustainability and financial services professionals, academics, policymakers, activists and not-for-profit leaders, united in the belief that creating a common-language and simple ‘food’ label for sustainability; comparing stakeholder demand against an organisation’s actual impact (based on real data aggregated through a supply-chain), is the quickest and most effective way to enable the market to properly value sustainable action.
Utilising the United Nations Sustainable Development Goals (SDGs) as its framework, Rewired Earth provides the information everyone – people, business and government – needs to make better decisions. It shows how profitable a truly sustainable business can be, based on stakeholder demand.
Rewired Earth is building a simple, accessible and inclusive WebApp that maps the sustainability priorities and preferences of millions of people and compares it against a company’s actual impact – utilising a methodology that enables verification, assurance and ultimately. This quality of information enables leaders across the public and private sector to invest in solutions that better align with the needs of their customers, investors, employees, and voters.
By demonstrating progress in terms of real impact against stakeholder expectations, organisations are effectively rewarded by the market, unlocking the transformative power of our financial system. Strong sustainability performance will be rewarded in much the same way as strong financial performance.
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